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Get Your Visibility Score
Ruuster Live Workshop Resource

Are You the Agent Google & AI Would Pick First?

Buyers and sellers are searching Google, asking AI tools, reading reviews and researching agents before they ever make contact. Take the Picked First™ Visibility Scorecard to see how well your digital presence positions you to be found, trusted and chosen.

Free assessment • Takes about 3 minutes • Personalized results

01 / ASSESS

Measure Your Visibility

Answer a series of quick questions about your Google presence, website, reviews, content and online authority.

02 / SCORE

Get Your Picked First Score

We'll calculate your overall digital visibility score and show how your individual visibility categories compare.

03 / IMPROVE

Find Your Biggest Opportunity

Your results identify the areas most likely to be limiting your visibility and give you practical next steps.

Calculate Your Visibility Score

Choose the answer that most accurately reflects your current real estate marketing presence.

Google Visibility Step 1 of 6
Category 1

Google Visibility

Let's start with how easily someone can discover you when they search for a real estate agent in your market.

When you search "real estate agent + your primary market," where do you typically appear?
How complete and active is your Google Business Profile?
Category 2

AI Search Visibility

AI-powered search is creating another discovery channel for consumers researching agents and local markets.

Have you tested whether AI tools mention you when asked for agents in your market?
Does your website clearly explain who you serve, where you work and what you're known for?
Category 3

Website Authority

Your website should establish your expertise beyond simply displaying listings.

Do you have dedicated pages for the communities or neighborhoods you serve?
How often is useful, original content added to your website?
Category 4

Reviews & Trust

Reviews help both consumers and search platforms understand your reputation, experience and relevance.

How consistently are you receiving new Google reviews?
Do your reviews naturally mention services and areas you serve?
Category 5

Content & Market Expertise

Consistent market-specific content helps demonstrate that you are a relevant source of local real estate information.

How often do you publish content about your specific market?
Do you create content that answers questions buyers and sellers actually search for?
Final Category

Digital Authority

Your overall online footprint helps reinforce who you are, what you do and where you do it.

Is your business information consistent across major online platforms and directories?
When someone researches your name online, do they find a strong and consistent professional presence?

Your Visibility Score Is Ready

Enter your information below to reveal your personalized Picked First™ Visibility Score and action plan.

Your Personalized Results

Your Picked First™ Score

Here's how your current digital visibility stacks up.

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OUT OF 100
Your Visibility Level

Calculating...

Strongest Visibility Signal

Biggest Opportunity

Your Picked First™ Action Plan

Based on your answers, these are the three visibility areas you should prioritize next.

Want to Know What Google & AI Actually See?

Your scorecard is based on your answers. A deeper visibility analysis can uncover what search engines and AI platforms are actually finding when they evaluate your digital presence.

Explore Visible Agent

Visibility Is Built Before the Lead Arrives.

The goal isn't simply to appear online. It's to build enough relevance, authority and trust that when a buyer or seller begins researching agents, your digital presence gives them a reason to find you, recognize you and choose you.

Picked First™ Visibility Scorecard • Ruuster Live Workshop Resource • Visible Agent